Click & Collect Shopping Blend of Online and Inline

Click & Collect Shopping Blend of Online and Inline

Click & Collect Shopping PC: ShutterStock.com

The Nucleus families are the order of the day. In current society, almost all the family members will be away from home during working hours. Ordering goods online has definitely given us flexibility, But during delivery, none of us will be at home. In addition, many goods come with delivery charges, isn’t it? Sometimes we cannot wait for weeks together for the delivery of products at our doorsteps. All these issues have led to a new way of shopping which is a blend of Online and Instore shopping and is called Click & Collect shopping.

Technology-Enabled Click & Collect Shopping

Collecting goods from a collection-rack of Retail-Outlets is not a novel concept. Enhancing the capabilities of Click & Collect Shopping Baskets by incorporating consumer-friendly features through technology aid will help Click & Collect concept to be more popular among consumers. Here are few insights on enriching Collection Baskets to be more interactive. Transforming collection-baskets as consumer’s partner leads to value addition.

Click & Collect Enriches Customer Journey

Based on consumer purchase history the Online players recommend consumers with new products, isn’t it? For instance: On purchasing a washing machine the online apps also recommend us to buy accessories like stands and covers. If the ‘Collection-Basket’ models follow the same method and allow recommendation technologies then the consumers will buy new products in addition to already purchased products. For this to be a reality using appropriate Technology plays a vital role.

Click & Collect for Online Reservations

A consumer uses click & collect model to purchase a product from office. But due to an emergency, he rushes back home and wants to collect from an outlet near his house. The Click & Collect Shopping models should be flexible enough to provide this feature. This is possible only with Technology-enabling.

Click & Collect Minimize Pole to Post Sprint

A consumer who purchases goods via Click & Collect Shopping Model should be able to find all the goods purchased at one single place. So it is necessary to minimize the need for customer to run from pole to post to collect the purchased goods. Also to provide hassle-free consumer experience Technology-enabling is key.

The gap between Retail and Online stores is becoming blurred by using True Technology Enabling Tools like Aidio-Interactive Displays. Here is what Aidio-All-In-One Interactive Displays has to offer to transform Dumb looking Click-Online & Collect Models to be consumer-friendly and interactive gadgets that lure customers to accept this model without any doubts in mind.

Click & Collect through Aidio-All-In-One Interactive Displays

It is an O.E.M manufacturing Interactive Displays from India. Aidio has integrated various features required for bringing intelligence in Click & Collect models. Aidio-All-In-One-Interactive Displays enable Customer Tracking Analytics, Showcasing of the inventory to customers. Also guiding them to the Collection-Baskets for collecting goods purchased via online mode. For more details of Aidio-All-In-One Interactive Displays read: https://www.aidio.in/all-in-one-interactive-displays/

To summarize we can say that both Online and In-Stores businesses have to coexist. So both should emulate the best practices of their counterparts. ‘Click & Collect Shopping’ Model is the best example of the co-existence of Instore and online players and it depicts that customers are ready to accept good practices of both the players.

 

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